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Offshoring is not just for call centers and manufacturing anymore. Global agencies are outsourcing graphic design services. In the Amnet State of the Market 2020 survey of 150 global senior agency executives, over half were offshoring their design services. This trend is even more prevalent in agencies providing production and marketing services: 75% of them outsourced design services.
100% Satisfaction Rate
Were they satisfied with these offshore services? The survey found that 43% were very satisfied and 57% were satisfied with their services. That’s a 100% satisfaction rate.
So what's behind the trend towards offshoring graphic design services? There are skilled designers in countries with much lower incomes than the West. The great income gap is a main reason companies are outsourcing design work overseas. Many designers in Asia make only 40% of the average graphic designer in the West.
Agencies have found that connecting the clients of the West with the designers of the East gives them a highly effective global team.
A global team
When a company pairs the skills of overseas designers with the demand of their clientele, it widens the firm’s profit margins. With a global team working around the clock for clients, it makes the agency much more efficient as well.
The survey found that the biggest concern companies have in working with overseas talent is communication. Finding fluent English speakers who are attune to global trends and culture is a key factor in ensuring the successful building of a global team.
Many companies have turned to India, the Philippines and Poland for such services. But there are many more options when it comes to finding sophisticated and creative design talent.
Taiwan is one of the most open, creative and innovative countries in Asia. Its flourishing democracy and dedicated workforce has led to a thriving economy while its wages are still lower than most countries in East Asia. Its blooming creative industry is just waiting to be tapped for global business.
Paradise Design is one of Taiwan’s top design companies. With its designers mastering 10,000 projects in the past 20 years, it's an excellent choice to build a global team. Paradise has served global brands in Taiwan, HK, China and throughout Asia for 20 years. It is a one-stop destination for excellent design and creative services.
To see more of their designs, click here.
Interested in our design services? You can contact us by sending a letter to
natalie@paradise-design.com.tw & amy@paradise-design.com.tw
Or click on the green button below to contact us and fill out our online questionnaire, we will contact you as soon as possible.
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